Digital Marketing Specialist

$60,000 - $80,000 yearly
  • SmartOrg, Inc.
  • San Jose, CA, USA
  • Apr 30, 2019
Full time Marketing / PR / Advertising

Job Description

SmartOrg, Inc, a small Business to Business software and consulting firm located in downtown San Jose CA, is looking for a full-time Digital Marketing specialist. Our customers are largely Fortune 1000 large companies and our current central challenge is to keep top-of-mind through our high-quality content with busy executives, so they think of us when our solution is needed. This is a hands-on role, responsible for executing and coordinating all marketing activities, which are 85% digital and 15% physical.

Essential Functions

Execute on all marketing activities, such as

  • Manage website and create landing pages
  • SEO, A/B testing
  • Manage Social Media (primarily LinkedIn)
  • Marketing campaigns
  • Collateral and Sales Support materials
  • Manage and expand mailing lists
  • Monthly Value Point Newsletter and blogs

Keep cadence of marketing communication and follow marketing process to deliver on goals.

  • Keep deadlines
  • Plan and coordinate with team members and vendors, covering graphics, video, writing, events and other specialties.
  • Maintain brand consistency

 Analyze effectiveness of marketing activities and recommend campaigns and process improvements.

 

Qualifications and Education Requirements

 

BA/BS in Marketing, Communications, Business or similar field.

2-3 years relevant experience in Business to Business marketing

Knowledge of current digital marketing techniques and tools

 

Other things we are looking for

  • Digital depth, but experience with of all types of marketing
  • Strong verbal and written communication skills.
  • Attention to detail, well-organized and execution focus.
  • Team player
  • Experience with WordPress, MailChimp, Google Analytics and Salesforce.
  • Analytical skills.
  • Someone who is experienced, but also willing to learn and be coached and grow as a digital marketing professional.

 

To express your interest in this position, send your resume and cover letter to jobs@smartorg.com

When applying, please note that you saw the job posted on the NOVA Job Board. If you need help with your resumé, please see a NOVA Career Advisor. 

Deadline to Apply

This position remain open until the right candidate is found and hired.