Marketing Associate - Casual Paraprofessional 2

$23.38 - $29.84 hourly
  • City of Sunnyvale
  • Sunnyvale, CA, USA
  • Jul 03, 2019
Temporary Design Government Marketing / PR / Advertising Media-Journalism Other

Job Description

DISTINGUISHING CHARACTERISTICS
This responsible position is characterized by developing new and innovative presentations (marketing collateral) with limited structure or routine work. Work assignments are performed in collaboration with various divisions and levels of staff, independently, with responsibility for following through on development. Contacts are regularly made both internally and externally at all levels of the organization involving tact, discretion, good listening and customer service skills. The position requires creative ability, knowledge of how to generate graphics using the computer and the ability to exercise a reasonable degree of independent judgment. This classification assists with development and implementation of standards for consistency in materials, written and posted on the Internet. Additionally, the position requires good written communication skills, public relations, interpersonal, and problem solving skills and abilities. The Marketing Associate receives direction from program supervisors and management staff.

ESSENTIAL JOB FUNCTIONS

(May include, but are not limited to, the following):

  • Design and produce effective and stylish graphic work for print and display (edit electronic newsletter articles, blurbs and program descriptions for activity guide/fliers/online descriptions, and social media posts).
  • Produce highly creative work within an established organizational style (related to branding and writing (Associated Press style).
  • Develop graphic presentations (written content) for brochures, reports, logos and other marketing and presentation materials (design and produce effective collateral for digital and print to promote programs, events.
  • Design and produce graphics materials using computer-based and traditional methods to meet organizational standards and deadlines.
  • Consult with City staff and provide technical graphics advice.
  • Oversee or participate in the planning, development and production of graphics materials.
  • Review and approve final graphic production.
  • Assist staff in the development of presentations using PowerPoint and other presentation software.
  • Assist in the development of Websites.
  • May be responsible for transferring and maintaining content of relevant portions of web-based publications and web sites.
  • Perform other duties as required (e.g., develop and monitor posts and comments for social media accounts; promote community services programs and services by representing the division at community outreach events such as fairs, special events, etc.)

 

MINIMUM QUALIFICATIONS

Education and Experience:

The minimum qualifications for education and experience can be met in the following way:

A Bachelor's degree from an accredited college or university in graphic arts or a closely related field; AND

One year of related work experience that provides the required knowledge and abilities.

Knowledge of:

  • Computer programs utilized in the production of graphic representations (specifically, the Adobe Creative Suite, Microsoft Publisher, Word, and Excel).
  • Dynamics of development of Websites (social media sites).
  • Basic principles, best practices and trends in graphic design (Associated Press Writing Style).

Ability to:

  • Follow general instructions, directions and procedures.
  • Accomplish assigned work and administrative tasks working independently or with a minimum of supervision.
  • Process information and data in a relevant manner to reach reasonable conclusions and make practical decisions.
  • Demonstrate flexibility of style relative to specific job assignments, working environments, shift schedules and hours.
  • Interact well as part of a team.
  • Perform relatively complex computer applications.
  • Communicate with high proficiency in both written and spoken English.
  • Use independent reasoning to solve programs of moderate complexity.
  • Perform the essential functions of this position.

 Skill in: 

  • Utilizing a personal computer and software relevant to this classification.
  • Using design software packages (including Adobe Creative Suite and Dot Net Nuke, Microsoft Publisher, Word and Excel).
  • Working effectively with others, as a contributing group or team member on multiple assignments.
  • Establishing and maintaining effective work relationships with a variety of people, including City staff, the public, and outside consultants.
  • Prioritizing assignments and workload appropriately and responding to multiple deadlines.

Licenses/Certificates:

Possession and continued maintenance of a valid class C California driver's license and a safe driving record, or the ability to provide alternative transportation as approved by the appointing authority.

DESIREABLE QUALIFICATIONS:

  • Previous experience in graphic and web design (experience in writing marketing collateral, and social media management and development).
  • Bachelor's degree from an accredited college or university in marketing, or communications.

When applying, please note that you saw the job posted on the NOVA Job Board. If you need help with your resumé, please see a NOVA Career Advisor.